THE PROBLEM WITH CRMs FOR REALTORS
CRM’s, or Customer Relationship Management programs, are systems that allow you to keep track of your clients. As a Realtor it is important to stay in touch with your clients. You know the old saying, “out of sight, out of mind.” The last thing you want is to run into an old client having them exclaim, “there you are. I thought you were out of business. I just put my house up for sale.”
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