International makeup brands are transforming Nigeria’s beauty industry. By introducing diverse products, promoting inclusive beauty standards, and educating consumers, they’re shaping trends and raising expectations. This influence also boosts local brands, strengthens the economy, and encourages innovation. Events like Beauty West Africa foster collaboration, ensuring Nigeria’s beauty market grows dynamic, competitive, and globally connected. To learn more visit our blog: https://www.ganjingworld.com/n....ews/1hsmju3g5p44oAH2